Hi, I'm Will.

Will pic

I am based in beautiful Hamilton, Waikato, New Zealand, with my wife and daughter, and am happy to travel when necessary.

I have over 20-years experience in copywriting, business development, brand strategy, and creative concept development.

I have spent much of my copywriting and creative career to date in Wellington, and have also worked in Auckland, Hamilton, Sydney and Melbourne... as well as remotely for other agencies and clients further afield.

I have a passion for art, food, european performance vehicles and the sea. But I won't swim in the sea thanks to a (Mako) shark attack when I was seven, and another up close and personal experience in deep water with a Great White shark, the very next time I was in the ocean, 11-years later. I figure these things come in threes, or someone is trying to tell me something... like the ocean is not my friend. So I haven't ventured back into the wild since then.

I have two pedigree Staffordshire Bull Terriers. They are beautiful, loving and loyal family pets. I recommend them as a breed if you are considering adding to your family.

I'm big on integrity and honesty. I like to work with nice, passionate and intelligent people who give a damn about their work, otherwise why bother?